Eid al-Adha serves as a profound moment to redefine the values of gratitude, sincerity, and compassion for others. Through the sacred tradition of qurban (sacrifice), the spirit of sharing emerges not only as an act of devotion but as a powerful reminder that every blessing received should be channeled to benefit the surrounding community.
This spirit of generosity was brought to life by PT Permodalan Nasional Madani (PNM) through its “PNM Bersyukur dan Berkurban” (PNM Grateful and Sacrificing) initiative. This year, 18 PNM branches across the country simultaneously conducted the handover and ritual slaughter of sacrificial cows, ensuring the meat was distributed to villagers residing within PNM’s operational areas.
This initiative is a core part of the company’s mission to foster deep-rooted connections with the public. PNM aims to demonstrate that its presence extends far beyond providing business financing and professional assistance; it is also defined by a commitment to social welfare that residents can experience firsthand.
At the corporate headquarters, PNM facilitated the sacrifice of two cows, which were distributed to 500 beneficiaries around Menara PNM. These recipients included local community members, MSME entrepreneurs, and individuals who work daily within the Menara PNM environment. This distribution stands as a sincere expression of the company’s gratitude for its corporate journey and the enduring trust it has built with the community.
The “PNM Bersyukur dan Berkurban” program is also closely tied to PNM’s 27th Anniversary, celebrated under the theme “Together in Every Step, Accompanying Every Struggle.” Through this vision, PNM reaffirms that the company’s impact is felt not just through financial empowerment, but through a genuine care that touches the social fabric of society.
By organizing these activities, PNM utilized the momentum of Eid al-Adha 1447 Hijriah as a space for mutual sharing, protection, and the strengthening of local relationships. For PNM, corporate success is measured not only by customer service metrics but by the tangible benefits brought to the communities located near its workspaces.
Sule, a ketoprak vendor who operates daily in front of Menara PNM, was among the beneficiaries of the program. He expressed his heartfelt appreciation for the meat donation, noting that such attention is deeply meaningful, particularly during the Eid al-Adha celebrations. “I am very grateful to PNM for the sacrificial meat. I hope this kindness brings blessings to PNM and everyone involved,” said Sule.
A similar sentiment was shared by Suryadi, the Head of Petungsinarang Village in the PNM Wonogiri Branch area. He highlighted that the sacrificial cow provided to the residents helped meet essential food needs for the Eid al-Adha 1447 Hijriah festivities and served as a direct manifestation of corporate care for rural communities.
“We, the residents of Weruteklok Hamlet in Petungsinarang Village, would like to express our deepest gratitude for the sacrificial cow donated by PNM. We hope this becomes a blessed act of worship that benefits many and is rewarded with health and abundance by Allah SWT,” Suryadi remarked.
PNM remains dedicated to its dual role of financing and empowerment, focusing heavily on social and humanitarian values alongside economic growth. Through the spirit of Eid al-Adha, PNM envisions a future where the culture of sharing continues to flourish, bringing lasting benefits to the wider public.
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Summary
PT Permodalan Nasional Madani (PNM) organized