Dua Lipa Sues Samsung for $260 Million Over Unauthorized Use of Her Photo

Dua Lipa is currently locked in a heated legal battle with electronics giant Samsung. The London-born singer has formally accused the company of utilizing her likeness to promote their television products without her consent or authorization.

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Consequently, Dua Lipa and her legal team have filed a lawsuit against the tech conglomerate, seeking substantial damages for the unauthorized use of her image.

1. Dua Lipa Seeks at Least $15 Million in Damages

On May 8, Dua Lipa’s team filed a lawsuit in the U.S. District Court in California, alleging that Samsung misappropriated her image. The photograph in question captures the singer backstage at the 2024 Austin City Limits Festival and is officially registered with the U.S. Copyright Office.

The Grammy-winning artist is demanding a minimum of $15 million in damages, in addition to requesting the profits Samsung generated from the sales of the television sets that featured her face on their packaging. “Ms. Lipa’s face was used prominently in a mass marketing campaign for consumer products without her knowledge, compensation, approval, control, or any involvement whatsoever,” the filing stated, as reported by People on Monday (May 11, 2026).

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2. Prior Warnings Were Ignored

Before escalating the matter to court, Dua Lipa’s representatives attempted to resolve the issue privately. A warning letter was issued to Samsung around June 2025 after the singer discovered the unauthorized use of her publicity rights.

According to the lawsuit, Samsung failed to provide a satisfactory response. The company allegedly continued to sell the television products featuring the singer’s image on the box. “Samsung’s response was dismissive and indifferent. The products remain in circulation in the marketplace to this day,” the lawsuit claimed.

3. Clarifying No Affiliation

The lawsuit highlights that the presence of Dua Lipa’s image on the product packaging has misled many consumers into believing there is an official partnership or endorsement. The 30-year-old singer has categorically denied these implications.

“Ms. Lipa did not authorize, and would never authorize, such use,” the document emphasized. As of now, both Dua Lipa and Samsung have yet to issue further public statements regarding the ongoing legal dispute.

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Summary

Dua Lipa has filed a lawsuit against Samsung in a California court, seeking at least $15 million in damages for the unauthorized use of her photograph on television product packaging. The singer alleges that the company misappropriated her image for a mass marketing campaign without her knowledge, compensation, or consent. She is also requesting a portion of the profits generated from the sales of these specific products.

The legal action follows Samsung’s alleged failure to address a warning letter sent by the artist’s representatives in June 2025. Dua Lipa clarified that there is no official affiliation or endorsement between her and the company, emphasizing that the packaging has misled consumers. Despite the ongoing dispute, both parties have yet to provide further public statements regarding the matter.

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